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How to Increase Live Audience Engagement During Sales Training for Consumer Packaged Goods (CPG) Companies on Zoom

Boost Participation, Keep Attendees Hooked, and Make Your Sales Training for Consumer Packaged Goods (CPG) Companies Unforgettable with StreamAlive's Real-Time Interactions.

March 13, 2025
4 min read

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Alright, let's talk about those Zoom sessions. You know, the ones where you're all in your comfy chairs trying to give super important sales training for CPG folks. We all know if someone misses a detail on one of those calls, it can be a big mess for the company later on. That's what makes keeping your trainees locked in from start to finish a must. Today's chat is all about how we can jazz up those sessions using StreamAlive's cool interaction features. Because keeping your team engaged means better knowledge retention and more importantly, better performance out on the field.

Stamp Their Spot with Magic Maps

Kick off your sales training session with StreamAlive's Magic Maps by asking, 'Where are you tuning in from today?' Let every participant see their location pop up on a lively map in real time. It'll break the ice and get everyone more involved right away. Or, make it fun by asking, 'If you could teleport to one location globally for a CPG product launch, where would that be?' This can get those creative juices flowing, setting the mood for a session of high engagement. It's a conversation starter and a sure way to ensure nobody feels like just another square on the screen.

Stamp Their Spot with Magic Maps

Gather Thoughts with Opinion Polls

Opinion Polls are perfect to know what your audience thinks about specific subjects. Ask your team members something like, 'What's one change you'd like to see in our current CPG sales process?' or 'Tell us one way we can improve our product presentations?'. It's open-ended fun that gives everyone a voice and lets them feel like they’re shaping the session’s direction. This interaction keeps the mood light while also gathering ideas that can be used to better the training experience. Everyone loves feeling heard, don't you agree?

Keep the Pulse with Power Polls

Use Power Polls in your session to get instant feedback or to test knowledge while you discuss a key topic. Throw in a question like, 'Which sales strategy do you think works best for new product launches?' or 'What factor do you think is most crucial during our sales negotiations?'. This real-time polling not only shows you what the group is thinking but also steers the discussion to areas where there's most interest or confusion, making sure no one leaves with burning questions.

Keep the Pulse with Power Polls

Rev Up Engagement with the Winner Wheel

As your session continues, bring out the Winner Wheel to select someone for a spotlight question, like explaining how they overcame a tough sales hurdle or used a unique tactic in their last campaign. This isn't just a fun element; it encourages everyone to participate because, hey, who doesn't like a bit of friendly competition? Think of using it during Q&As to handpick lucky winners who gave great answers or even as a prize giveaway moment if they've stuck around till the end. This gets everyone tapping those keyboard keys in the chatbox and listening carefully—that's a win-win!

Rev Up Engagement with the Winner Wheel

Paint a Picture with Wonder Words

Wonder Words is a great feature to visualize key takeaways or ideas live as your team types them into the chat. Ask them to describe their dream sales call in one word, or throw in something like, 'What's our strongest CPG product trait?' You watch as the most popular words grow big and bold on the screen. It's simple but speaks volumes about what sticks from your session. Seeing words come to life on screen not only reinforces learning but also makes the whole Zoom experience more engaging for everyone involved.

Paint a Picture with Wonder Words

Let Choice Circle Do the Deciding

Use Power Polls in your session to get instant feedback or to test knowledge while you discuss a key topic. Throw in a question like, 'Which sales strategy do you think works best for new product launches?' or 'What factor do you think is most crucial during our sales negotiations?'. This real-time polling not only shows you what the group is thinking but also steers the discussion to areas where there's most interest or confusion, making sure no one leaves with burning questions.

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